The popularity of online shopping has grown rapidly in recent years, and the global e-commerce industry is predicted to exceed a trillion dollars by 2015. In the US, Black Friday has become an international event, with retailers promoting holiday goods even beyond the borders of North America. Citizens from around the world tapped into this one-weekend buying frenzy. Although the UK, Australia, Canada and the US are the prime customers, this ‘globalizing internet culture’ is also becoming widespread even in the Middle East. In fact, a survey released early in 2012 revealed that almost 50% of shoppers in Qatar use the internet to make purchases.
All of this begs the question – is shopping online really saving people money? Many primarily use online shopping to search for airline and concert tickets, plus music downloads and medicines. Of course, user habits vary widely throughout the world, but here are a few ways that you can use the internet to your advantage when making purchases. [Read more...]