Six Start-Up Ideas in Health and Fitness

exerciseIt’s a new year, peeps, and it’s ripe with possibilities.  What better time than the present to start your own business and start on the path toward self-employment.  You might think that you simply don’t have the financial resources to make your own enterprise fly.  However, entrepreneurs have the savvy to figure out low-cost solutions to get the ball rolling.  If you are interested in health and fitness, take a look at six start-up ideas you could implement with very few resources.

Make Exercise Videos

Whether you incorporate the video capabilities in your phone or take a look at what is available in the market, you can usually find a video camera for a reasonable price.  And when you do, that camera can be your ticket to owning your own business.  If you have a great fitness routine, film it, and put it on the web. Boom.  

Get a Portable Massage Table

If massage therapy is your thing, you don’t have to make a brick and mortar investment in a building. Buy a portable massage table and take your business to your customers. You’ll have great flexibility and you won’t have the overhead that comes with the buying or leasing a space.  Massage therapy degrees are also relatively easy to pursue if you decide to make it official.

Write an E-Book

If you are a writer and have great health and fitness tips, you can self-publish your book in digital format.  In most cases, you can do it at a low cost or absolutely free. Many free sites are popping up, such as and

Start a Dog Walking Business

Working as dog walker can help promote your own healthy habits as well as keep dogs in your area healthy as well. You can print your own business cards, put ads in the paper, and invest in a few extra leashes. It will hardly cost you a thing to get your business up and running.

Become a Personal Trainer

If you have the experience and knowledge to be a personal trainer, you can put the word out through Internet sources, the paper, and posting flyers around town. You don’t need a location of your own. Get ready to go wherever you are wanted to help others to reach their fitness goals.

Start a Health and Fitness Blog

When it comes to blogging, there are plenty of ways to make money.  Once you learn how to start a blog, you can start selling advertising or charging companies to review their products.  You can also use your blog to promote products and make more money from affiliate links.  When it comes to making money from blogging, the sky is the limit.

Be persistent and creative when it comes to starting your own business in the world of health and fitness. People are always looking for answers and you can be the person with the solutions. You don’t have to break the bank to get started. Then once you become established, you can think about making a larger investment.


  1. Portable massage table reminds me of Phoebe from Friends and the Relaxi Taxi. Someone should start that! I’d be far more likely to spring for a cab!

  2. Oh man. I am NOT the person to give exercise training. I could use a good kick in the butt myself.

  3. I’m biased towards it, but I really think starting a health and fitness blog is the best option if you are looking for something you can do mainly on the side. There’s a lot of money in that niche too, so that doesn’t hurt.

  4. Love the idea of a dog walking biz – we love to walk anyway, so why not bring a few pooches along?

    • In my old neighborhood, there was this one lady that would walk anywhere from 2-8 dogs at a time. But the funny thing was, she would hook all of their leashes to this body harness thing she wore. It was badass and hysterical!

  5. Become a Silver Sneakers instructor for the old folks. There are like 70 people who do that class in our little town. At $4 bucks a pop even with facility fees, that’s not too bad!

  6. Love these ideas! I’m super into health and fitness but I’ve never thought about monetizing that passion. I think I’ll stick with my current side hustles for now, but it’s definitely a really cool idea to keep on the backburner!

  7. Hey Holly and nice tips on starting a business!!

    I used to walk dogs for extra pocket money when I was a younger lad. I now have become the “go-to guy” for cat sitting when my friends are away.

    Of course, your ideas can be transposed to other business ventures as well and whatever one does, I would highly reccomend using YouTube as a vehicle for getting the word out. It’s a most powerful tool and should be part of anyone’s business resource. I’ll be using it a lot more in the near future.

    Take care Holly and have a great weekend :) All the best.


  8. I know a girl that lives out in LA and creates short fitness videos and puts them on YouTube and makes a decent amount of money from them. She has her own blog as well but gets the majority of her traffic from the videos.

  9. I have a friend who is a massage therapist. I am trading her some storage space in my basement to use while she does some missionary work out of the country for a couple massages…. BEST TRADE EVER

  10. I feel like dog walking might be the best side business ever. No barriers to entry, providing a great service that helps busy people, good money, getting outside with exercise…

    Maybe it’s time to rethink which business we want to start. ;)

  11. I’d like to throw become a coach into the mix. I give private volleyball lessons on the side and it’s good money. I’m hoping my healthy lifestyle blog will soon start making some income and/or start doing some reviews. I’m hoping at least for some free race entries.

  12. I am in need of a dog walker! I’m home with three kids, but getting the dog out to get some much needed exercise? Nearly never happens! I also have taught piano lessons on the side to early learners.

  13. These are great tips, especially the youtube one (not that I’m brave enough to do that). Hey, I read on the news about a pile-up in Indiana – not sure where in particular and if it’s near you, but I hope you weren’t affected!

  14. I love it! A lot of folks don’t appreciate how many different ways there are to apply talents or interests and make money while doing it. It’s such a great way to make some extra money doing what you love.

  15. I live in New York and every time I see a dog walker in the city with six dogs at a time, I think I should start that as a side hustle, but then I think about having to pick up the poop of six dogs and I lose that thought quickly.

  16. My friend became a personal trainer on the side, and then when she realized how much she loved it and could make an income from it, she quickly quit her day job and became a full time trainer. She loves it.

  17. There are some great ideas here…unfortunately, I’ll have to stick to being on the receiving end of such services. I’m still working on avoiding the box of donuts at work. One step at a time…

  18. I absolutely enjoyed reading “Six Start-Up Ideas in Health and Fitness”. Excellent article. I look forward to interacting with you and reading more of your work. Have a wonderful day! =)

  19. While these are all totally doable, I think there’s a lot of oversaturation in all of these markets. You can totally succeed, but it’s not an easy side gig like picking up a shift somewhere. You really need to build a brand that’s unique before this can work for you.

    • I agree to a certain extent. This country is full of people who are somewhere in the process of losing weight or wanting to lose weight though…which means that there will always be a market for the next exercise tip or diet trick!

  20. This is the way to get and stay healthy. I need to do it. Just do it.

  21. Perfect ideas for health and fitness! Truly I have been very pleased to see this ideas those are very much effective for health and fitness and that’s why I am appreciating to you for sharing with this and wanna know more from you. Just tell me more:)


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